Behrouz Neyciyani; Majid Azizi; Behnam Gholampoor; Hadi Gholamiyan; Nemat Mohebi
Abstract
One of the most important economic goals of any state or economic system is to maintain a competitive position in every market. Competition in the market is ultimately improving the well - being of consumers and economic performance. Market analysis in order to resolve appropriate decisions by relevant ...
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One of the most important economic goals of any state or economic system is to maintain a competitive position in every market. Competition in the market is ultimately improving the well - being of consumers and economic performance. Market analysis in order to resolve appropriate decisions by relevant agencies requires recognition of its structure. In order to judge the extent of competition and monopoly on each market, the concept of Concentration is primarily used. Different indicators are used to measure the market concentration. This study was conducted with the aim of assessing the market concentration of Iran bedroom furniture and showing changes for the period from 1388 to 1397. In this regard, indicators of market concentration such as Concentration ratio, Herfindahl-Hirschman, Hall-Tiedman, Comprehensive concentration index and Hana-Kay were calculated. According to the results of the Herfindahl-Hirschman index, the furniture import market in this period is uncompetitive and the kind of monopoly of the firm and in 1396 year the market structure of a multi - lateral monopoly. According to the Hall-Tiedman Index, the market structure was a multi - faceted monopoly. Comprehensive index values of industrial concentration show a multi - sided monopoly market. The increase in the values of the Hana-Kay index has reached from 1388 to 1397, indicating a decline in the monopoly of the market. In general, in this regard, indicators of market concentration such as, Concentration ratio, Herfindahl-Hirschman, Hall-Tiedman, Comprehensive concentration index and Hana-Kay were calculated. The results show the existence of an oligopoly on the market. Monopoly has fluctuated with regards to the countries political-economic conditions in the mentioned period.
Hassan Alizadeh; Mohamad mehdi Faezi pour; Majid Azizi; Mohssen Zyaei
Abstract
Furniture industry have a significant share in global trade, Therefore, development of this industry to exhibit meaningful presence in international markets can influence growth of GDP and non-oil incomes for our country. The aim of this study was to survey the situation of household furniture foreign ...
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Furniture industry have a significant share in global trade, Therefore, development of this industry to exhibit meaningful presence in international markets can influence growth of GDP and non-oil incomes for our country. The aim of this study was to survey the situation of household furniture foreign trade and also determine and prioritize the effective indexes on export development of this furniture section. For this purpose, first household furniture imports and exports was determined according to released values of statistics published by the Iran Customs, and to determine the Indexes, library studies and interviews with some of the owners of industrial furniture and related experts were used. Influencing indexes were divided into 6 main groups and 48 sub-indicators. The importance degree of indexes was determined after collecting expert opinions by AHP. Results showed that material and product indexes, marketing and economy have the highest weight value in the main level. Also, between the sub-indices, stable supply of raw materials, strategic marketing development and supply of low-cost and low-interest funds, respectively were the most important.
Management and Economics wood
mohammad ghofrani; vajihe farshchi; majid azizi
Abstract
Nowadays, producers are successful in Of getting profit in more efforts to satisfy our customers in target markets And build customer loyalty to your brand. The aim of this study was to study and identify factors influencing loyalty Customer to the brand in the furniture industry using Group Decision ...
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Nowadays, producers are successful in Of getting profit in more efforts to satisfy our customers in target markets And build customer loyalty to your brand. The aim of this study was to study and identify factors influencing loyalty Customer to the brand in the furniture industry using Group Decision Making method., For the purpose of study and research Been done by others, the factors affecting customer loyalty divided in to 4 main categories and 20 sub-indicators. After getting customer buyer furniture opinions via questionnaire, the priority rates of obtained criteria and sub-criteria were determined by Analytical Hierarchy Process (AHP).The results show that customers Satisfaction and marketing criteria have the highest weighting values at the first level. In addition, among 20 effective sub-criteria, Influence on customer loyalty in the furniture dustry, service quality ,reasonable price ,installment sales, warranty and perceived quality have highest priorities as 0.323, 0.151,0.129, 0.074 and 0.053 weighting values, respectively.
