Farzin Khasipour; Ajang Tajdini; Shademan Pourmousa; Mehran Roohnia; Vahid reza Safdari
Abstract
The purpose of this study was to identify the factors affecting the production companies in the laminate flooring industry in terms of competitiveness using nonparametric tests. The statistical population of this research includes experts and specialists in two areas of competitiveness and structure ...
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The purpose of this study was to identify the factors affecting the production companies in the laminate flooring industry in terms of competitiveness using nonparametric tests. The statistical population of this research includes experts and specialists in two areas of competitiveness and structure of the laminate flooring industry; managers in companies producing and importing this product and customers of laminate flooring. The sampling method was randomly classified. The Cochran formula was used to determine the sample size. In order to determine the effective indicators while studying the available sources and using the Porter model, as a basic model and after conducting the necessary studies and factor analysis, the conceptual model of the research was designed in form of three main criteria including environmental factors, intra-organizational factors and factors creating perceptual value as well as 9 sub-criteria. After conducting the necessary studies, preparing a researcher-made questionnaire and data factor analysis, the conceptual research model was designed and by conducting a field research and analyzing the results using student's t-test and Friedman test, the relationship between laminate flooring competitiveness with 3 criteria and 9 sub-criteria was examined. The reliability of the data was confirmed by Cronbach's alpha method. The mean of all studied indices was evaluated as moderate based on the results of descriptive statistics. Based on the results of the t-test, environmental factors, intra-organizational factors and factors creating perceptual value have a more than average role on competitiveness. Also, based on Friedman test, prioritization of indicators was obtained respectively based on environmental factors, factors creating perceptual value and intra-organizational factors.
Management and Economics wood
mohamad ghofrani; Zahra Mohammad Moradi
Abstract
Nowadays, Due to the unstable world economy, to survive and create competitiveness in domestic and overseas market, sustainable production and increases in quality and quantity of products is needed, In case of no attention, the possibility of competitiveness in regional and international markets will ...
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Nowadays, Due to the unstable world economy, to survive and create competitiveness in domestic and overseas market, sustainable production and increases in quality and quantity of products is needed, In case of no attention, the possibility of competitiveness in regional and international markets will not occur. Therefore, in this study, with cooperation of experts and industry manufacturers’ expertise determination and ranking of factors affecting classic furniture was determined by using analytical network process and DEAMATEL techniques. 5 main and 17 sub-indexes parameters examined in this study and by using analytical network process the importance of prioritizing criteria was determined and cause and effect relationships between indicators was evaluated by DEAMATEL techniques. The results showed that, the main indicator of production and sales management, quality assurance, design style and creativity have the highest normal weight and the sub-indices of the modernity of machines and technology, reasonable price and Brand longevity respectively, are the three top priorities to impact on the competitiveness of classic furniture.